ITV Shells Out Big Bucks for New Stars
ITV executives have spared no expense in securing Cat Deeley and Ben Shepherd as the new faces of This Morning, blowing the budget for their six-figure paycheques. The news comes after former hosts Phillip Schofield and Holly Willoughby stepped down earlier this year.
Big Names, Big Pay
Cat, 47, and Ben, 49, are set to earn around £550,000 each for their roles on the popular daytime TV show. While this is £150,000 less than what Holly and Phil received, the network is confident in their decision to bring in the new stars.
Top Choices for a Coveted Gig
According to a source, the roles of Cat and Ben on This Morning are highly coveted in the UK television industry. ITV executives were determined to find the right fit for the show and were impressed with Cat's performance during auditions. Ben, on the other hand, is seen as a consummate professional and a favorite among the housewife demographic.
Chemistry and Excitement
Negotiations are still ongoing, but Cat is the number one choice to replace Holly. The network believes that the chemistry between Cat and Ben will be a real boost to morale on the set. Fans of the show have been eagerly speculating about who will take over, and the announcement of Cat and Ben has generated a lot of excitement.
A Changing of the Guards
This Morning has seen its fair share of presenters over the years. Phillip Schofield was let go from ITV in May after admitting to an affair, while Holly Willoughby decided to step down from her role after a decade-long run. The duo had been hosting the programme together since 2009.
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