Coleen's Car
Coleen Rooney made headlines when she treated herself to a £140K car after landing the 'biggest ever' deal in I'm a Celebrity history. The 38-year-old is set to join this year's lineup, and her paycheck is rumored to surpass Nigel Farage's £1.5 million from last year.
Jacqueline Jossa's New House
After winning I'm A Celebrity in 2017, Jacqueline Jossa used her £75K paycheck to purchase a lavish £1.4 million Essex home. Her popularity on the show opened up new opportunities and financial rewards.
Olivia Attwood's Wedding
Despite a short stint in the jungle, Olivia Attwood earned £125K, which contributed to her extravagant wedding day expenses. The Love Island star spent a total of £200K on her showbiz nuptials, with £30K allocated just for her wedding dress.
Joey Essex's New Wardrobe
Joey Essex's breakout success on I'm A Celebrity in 2013 led to a significant increase in his wealth. The star didn't shy away from indulging in a lavish lifestyle, with reported monthly clothing expenses of £7K and the purchase of his first home in 2014.
Scarlett Moffatt's Splurge
After winning I'm A Celebrity in 2016, Scarlett Moffatt wasted no time in spending her earnings on a variety of luxuries, including considering a boob job. The reality star opened up about societal pressures and appearance concerns following her time in the limelight.