Gogglebox Star Lands Major New Role with Pretty Little Thing

Reality TV to Fashion Ambassador

Former Googlebox star Joe Baggs has announced a significant career move, securing a major deal with the fashion brand Pretty Little Thing, following in the footsteps of Molly-Mae Hague.

Rising to Fame on Gogglebox

Joe Baggs gained fame when he joined Gogglebox in 2020 as part of the Baggs Family from Essex, alongside his brother George, and parents Lisa and Terry. The family left the show in 2022, much to the surprise of fans.

From TV to Fashion Icon

Now, Joe has become the first male brand ambassador for Pretty Little Thing, sharing the news on Instagram and expressing excitement about the opportunity to break gender stereotypes in fashion.

Building on Success

If Joe follows Molly-Mae Hague's success with Pretty Little Thing, he could potentially achieve significant financial gains with the brand, similar to the Love Island star's millionaire status.

Leaving Gogglebox for New Adventures

Joe previously explained the decision to leave Gogglebox, citing a desire for new opportunities and the freedom to explore social media and other ventures beyond the show.

A New Chapter

Since departing from Gogglebox, Joe has continued to stay in the public eye and is now set to make waves in the fashion industry as a prominent figure for Pretty Little Thing.