ITV Chooses Holly Willoughby as the Face of This Morning
In the wake of Phillip Schofield's departure, ITV has decided to put Holly Willoughby at the forefront of This Morning. While the 42-year-old is currently on her annual break from the show, she will be taking centre stage upon her return.
New Trailer Sends Clear Message: Holly Is in Charge
In the channel's latest daytime schedule trailer, Holly Willoughby can be seen smiling for the cameras as she prepares to take her place on the famous This Morning sofa. The choice to show her on her own is a deliberate message from ITV that she is the "Queen Bee" of the show, according to insiders.
A Brand New Start for This Morning
ITV insiders have expressed excitement about Holly Willoughby leading This Morning into the future, following the recent scandal involving her former co-host. They believe the show has managed to overcome the scandal and that Holly is the driving force behind its continued success.
A Summer Break Amidst Controversy
Holly Willoughby's summer break comes just months after her long-time co-host and best friend Phillip Schofield left the show. While Phil initially stated that he was leaving to avoid rumors about a falling out with Holly, it was later revealed that he had an affair with a younger male colleague.
Holly Willoughby Reassures This Morning Viewers
Earlier this year, Holly expressed her concern for This Morning viewers after the news of Phil's affair broke. She addressed the audience, saying she felt "shaken, troubled, let down, and worried" by the revelations. Despite everything, she wanted viewers to know that she and the show supported Phil during his difficult decision to resign.
Willoughby Returns to Lead This Morning Line-Up
Holly Willoughby will be returning to This Morning as the lead host from Monday to Thursday. Alison Hammond, a show favorite, will continue to host on Fridays alongside Dermot O'Leary. It has been reported that Holly has signed a new contract with a significant pay increase, boosting her salary from £700,000 to nearly £1 million.
A New Era for This Morning
With Holly Willoughby taking the reins, ITV is gearing up for a fresh start for This Morning. The broadcaster's decision to prominently feature Holly in the trailer is a clear indication of her importance to the show's future success. Fans can expect exciting times ahead as the popular daytime program enters a new era.
