Holly Willoughby told to go braless on children's show, sparking new misogyny row

TV bosses instructed Willoughby to go braless

Holly Willoughby, one of the most sought-after television hosts in the UK, was reportedly told by TV bosses to go braless on a children's show early in her career, sparking a new misogyny row in the industry. A close friend of Willoughby raised concerns about her attire at the time, stating that he saw her without a bra and questioned why she was dressed like that, as it was children's television. Willoughby later revealed that she was made to go braless and clarified that the shows were not actually intended for children.

"It was like back in the day"

This incident sheds light on the prevalent sexism present in the television industry, with young women being told what they should wear and unable to say no, according to a TV insider. The insider further explained that television was predominantly run by men at the time, and young, ambitious women had to comply with the demands they were given. The insider described the situation as "wholly misogynistic."

Holly's career trajectory

Holly Willoughby started her television career with appearances on S Club TV and Ministry of Mayhem. In 2006, she gained widespread recognition when she began hosting Dancing On Ice. Three years later, she landed her dream job as the co-host of This Morning alongside Phillip Schofield. Willoughby continues to be a popular television host, recently being crowned British TV's most powerful woman presenter.

Commercial success and fashion influence

Now worth an estimated £20 million, Willoughby has lucrative commercial deals and a large following on social media. She is known for her stylish outfit choices, often sharing them on Instagram. This Morning fans frequently look to imitate her fashion choices, leading to a surge in sales for the high street brands she wears.