Kim Woodburn criticizes ITV bosses for hiring reality stars as presenters

Reality stars in the hot seat

Kim Woodburn has criticized ITV and BBC executives for appointing reality stars as presenters, expressing her discontent with the trend.

Not a fan of the trend

Woodburn, best known for her work on cleaning shows, believes that many reality stars lack the ability to effectively host TV programs despite their popularity.

Questionable performances

Several reality stars, including Ferne McCann, Josh Denzel, and Dani Dyer, have faced criticism for their on-screen performances as presenters.

Industry dynamics

Woodburn suggests that TV bosses may be opting for reality stars due to cost-effectiveness, hiring them for lower fees instead of experienced presenters.

One exception

While critical of most reality star presenters, Woodburn has praised Olivia Attwood for her presenting skills on shows like Loose Women and her own dating series.