Controversy in the hotel room
Fans of The Apprentice were quick to notice the revealing moment when Amber expressed her true feelings for Keir, just before they were discovered in a hotel room together. The incident took place while filming in Turkey for Lord Alan Sugar's upcoming BBC series.
Love letter and joyous reunion
Amidst a tense boardroom showdown, Keir managed to escape being fired and returned to the house, much to the delight of his fellow contestants. Amber's reaction to his return was particularly telling, with a joyful rush towards him that didn't go unnoticed by eagle-eyed fans.
Strict rules and professional reminders
The situation escalated when it was revealed that Amber had penned a love letter to Keir during a critical task, further fueling speculation about their relationship. However, the show's production company has strict rules against contestants engaging in romantic relationships or sharing rooms, leading to a reminder about maintaining professionalism.
Lord Sugar's take on the matter
As the controversy unfolded, Lord Sugar addressed the situation, acknowledging the natural attraction between individuals but emphasizing the importance of following the show's guidelines. With the new season of The Apprentice about to air, all eyes are on the unfolding drama between Amber-Rose Badrudin and Keir Shave.