THIS Morning viewers have complained to Ofcom after watching a horse being milked live on air.
Roving reporter Josie Gibson carried got herself a glass of “mare’s milk” – before host Phillip Schofield drunk some.
Ofcom revealed the “majority” of the 115 complaints were in relation to the horse-milking scenes on March 16.
Former Big Brother star Josie, 36, met farmer Frank – who drunk a litre of the stuff every day – at Cromwell Farm in Somerset.
Josie took a swig of the horse milk explaining: “This is the first time I’ve tried it, mind. I tell you what Frank, that is gorgeous.
“It’s a bit like sweet coconut milk. It hasn’t got a smell, this has been pasteurised though.”
Phillip was later presented with a glass of the stuff to drink, explaining: “It sort of smells like salmon. It’s like fishy horse.”
But when he tried it, he wasn’t impressed, explaining: “I don’t like that. It is kind of coconut-ty but it is quite watery.
“It’s got a bit of an odd feel to it, a bit of a strange taste to it. It’s got a bit of an after-taste.”
One fan fumed on Twitter: “Why are you promoting this without condemning it?”
