Uncomfortable Pitch
Steven Bartlett found himself in an uncomfortable position on Dragon’s Den when a health-related pitch raised concerns about sharing 'harmful information'.
Investigation Reveals Concerns
An investigation by the BBC uncovered that Steven Bartlett's podcast, Diary of a CEO, was found to be 'amplifying harmful health misinformation' according to a recent analysis.
Debating Health Claims
During the pitch, cousins Issa and Ash faced questioning from Deborah Meaden about the efficacy of their dissolvable vitamins and the need for clinical studies to back their claims.
Freedom of Expression
Steven Bartlett's podcast production company, Flight Studio, defended the podcast's content, stating that guests were given 'freedom of expression' and were thoroughly researched before appearing on the show.
No Broadcasting Rules Broken
Despite concerns raised about the content of the podcast, UK podcasts like Diary of a CEO are not regulated by Ofcom, the media watchdog, which has rules in place for accuracy and impartiality in traditional broadcasting.
Final Thoughts
The incident on Dragon’s Den highlighted a clash between freedom of expression and the responsibility to share accurate health information, sparking a debate on the implications of sharing potentially harmful claims in the media.
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